Sport Analytics, BS
Program Details
- Location
- Akron Campus
- Level
- undergraduate
- Degree/Program Type
- Bachelor of Science / major
- Format
- In-person
- Course Info
- Course Info
- College
- Dean's Office, College of Business
- School/Department
- Department of Management
Program Contact
- CoB Undergraduate Advising
-
CoB Undergraduate Advising
Overview
Sport Analytics blends sports, business, and data. You’ll learn how analytics are used to enhance player and coach performance, optimize personnel decisions, and create innovative fan engagement strategies. Designed for students with an analytical mindset, this unique program allows you to combine your interests in sports and business in meaningful, impactful ways.
Our program is immersive and hands-on. One of only a few undergraduate sport analytics programs nationwide, it features an interdisciplinary curriculum recognized around the world. You’ll build quantitative, critical thinking, and decision-making skills while gaining real-world experience through internships and a capstone consulting project.
You’ll learn from faculty and industry professionals and benefit from strong relationships with sport organizations in Northeast Ohio and across the country. Through partnerships with the Browns, Cavs, and Guardians, you’ll gain exposure to real analytics and career-building opportunities. Along the way, personalized academic advising helps you prepare for an exciting future in the data-driven world of sports.
Dual Degree Opportunity
Students can earn a Bachelor’s degree in Sport Analytics and a Master of Science in Economics in just five years. Juniors with a cumulative GPA of 3.3 or higher can stay an additional two semesters to deepen their quantitative and analytical skills. Coursework in econometrics, statistical modeling, and forecasting prepares you to analyze player performance, optimize team and revenue strategies, and understand the economic forces shaping the sports industry. This accelerated option positions you for advanced, data-driven roles while saving time and money.
Admissions Requirements
The University of Akron Bulletin acts as a guide for degree requirements, however official requirements are established at the time of transfer and admission to the degree-granting college. Once enrolled, students should refer to the degree progress report which is definitive for graduation requirements.
See degree requirements for the B.S. in Management here.
See a recommended sequence of courses here.
Career Outcomes
A degree in sport analytics paves the way for exciting career opportunities in the sport industry and beyond. Our graduates work in roles such as:
Research and Data Analytics Specialist
Sport Analyst
Sport Information Manager
Database Marketing and Analytics Coordinator
Statistician
Sports Economist
Revenue Strategist
The Sport Analytics major is part of the Department of Management. Here’s a closer look at what you’ll learn.
Your required and elective accounting and business courses may include:
- Applied Sales in Sport
- Introduction to Sport Business
- Current Topics in Sport Business
- Advanced Statistical Computing
- Spreadsheet Modeling & Decision Analysis
Sport Analytics majors may also be interested in our accelerated pathway which allows you to graduate with two degrees in about five years.
- B.S. in Sport Analytics & M.S. in Economics
The Akron Advantage
Our experience-rich, career-focused program will set you up for success after graduation.
Career readiness is crucial. All College of Business students participate in our Experience Guarantee professional development program. You’ll choose from a mix of required and optional experiences, all geared to help you make connections and find your dream job after graduation. These could include:
- Resume workshops
- Professional online profile development (LinkedIn, Handshake)
- Career fairs
- Suit-up week activities
- Guest speakers
- Mock interviews
- Company visits
- Leadership development courses
Career readiness is crucial. All College of Business students participate in our Experience Guarantee professional development program. You’ll choose from a mix of required and optional experiences, all geared to help you make connections and find your dream job after graduation. These could include:
- Resume workshops
- Professional online profile development (LinkedIn, Handshake)
- Career fairs
- Suit-up week activities
- Guest speakers
- Mock interviews
- Company visits
- Leadership development courses
Akron Means Business
Being AACSB-accredited, this program is part of the University’s nationally ranked College of Business.
Top 1% of business schools
We’re among a few business schools worldwide to achieve dual AACSB-accreditation for business and accounting.
Small Class Sizes
With an average class size of fewer than 30 students, you’ll have the opportunity to build strong connections with both your professors and classmates throughout your time at UA.
30+ Career-Focused Events Each Year
From networking with industry leaders to practicing mock interviews and exploring internships, students have endless opportunities to get career-ready and confident for what’s next.
Ways to Get Involved
As a student majoring in sport analytics, you’ll find countless ways to get involved beyond the classroom, from student organizations to networking events, competitions, and honor societies that connect you with top firms and real-world experience.
Keep Exploring
Take the next step. Learn more about joining the Akron Zips community.
“Through my involvement in Sport Analytics and Business Association (SABA), a UA student org, I connected with Sports Info Solutions and I was able to attend the 2025 NFL Draft! I had a couple of players that I scouted get drafted. After watching all the film and tracking all the data, it’s cool to see the players get drafted. It makes you feel pretty good.”
