Sales Management, BBA
Program Details
- Location
- Akron Campus
- Level
- undergraduate
- Degree/Program Type
- Bachelor of Business Administration / major
- Format
- In-person
- Course Info
- Course Info
- College
- Dean's Office, College of Business
- School/Department
- Department of Marketing
Program Contact
- CoB Undergraduate Advising
-
CoB Undergraduate Advising
Overview
Our Bachelor of Business Administration in Sales Management prepares you to thrive in one of the most in-demand and rewarding areas of business. You’ll develop practical skills in relationship building, negotiation, account management, and sales leadership – skills that employers are actively seeking.
At UA, learning happens both inside and outside the classroom. Through role-plays, case studies, and real-world projects, you’ll practice what you learn and gain the confidence to lead in a variety of industries. You’ll also have access to our nationally recognized Fisher Institute for Professional Selling, where students train with state-of-the-art technology and receive personalized coaching from faculty with deep industry experience.
Our program connects you with internship opportunities at leading companies and professional development resources that are part of the College of Business Professional Development Center. By graduation, you’ll be ready to step into competitive sales roles – or move quickly into sales leadership – with the skills, experience, and professional network to succeed.
Admissions Requirements
The University of Akron Bulletin acts as a guide for degree requirements, however official requirements are established at the time of transfer and admission to the degree-granting college. Once enrolled, students should refer to the degree progress report which is definitive for graduation requirements.
See degree requirements for the BBA in sales management here.
See a recommended sequence of courses here.
Career Outcomes
A degree in marketing paves the way for exciting career opportunities across multiple industries. Our graduates work in roles such as:
Key Account Manager
Business Development Manager
Territory Sales Representative
Customer Success Manager
Account Executive
The sales management major is part of the Department of Marketing within the UA College of Business. Here’s a closer look at what you’ll learn.
Your required and elective marketing courses may include:
- Marketing & Sales Analytics
- Professional Selling
- Business Negotiations
- Sales Management
- Consumer Behavior
- Marketing Research
The Akron Advantage
Our experience-rich, career-focused program will set you up for success after graduation.
Career readiness is crucial. All College of Business students participate in our Experience Guarantee professional development program. You’ll choose from a mix of required and optional experiences, all geared to help you make connections and find your dream job after graduation. These could include:
- Resume workshops
- Professional online profile development (LinkedIn, Handshake)
- Career fairs
- Suit-up week activities
- Guest speakers
- Mock interviews
- Company visits
- Leadership development courses
Career readiness is crucial. All College of Business students participate in our Experience Guarantee professional development program. You’ll choose from a mix of required and optional experiences, all geared to help you make connections and find your dream job after graduation. These could include:
- Resume workshops
- Professional online profile development (LinkedIn, Handshake)
- Career fairs
- Suit-up week activities
- Guest speakers
- Mock interviews
- Company visits
- Leadership development courses
Akron Means Business
Being AACSB-accredited, this program is part of the University’s nationally ranked College of Business.
Top 1% of business schools
We’re among a few business schools worldwide to achieve dual AACSB-accreditation for business and accounting.
Small Class Sizes
With an average class size of fewer than 30 students, you’ll have the opportunity to build strong connections with both your professors and classmates throughout your time at UA.
30+ Career-Focused Events Each Year
From networking with industry leaders to practicing mock interviews and exploring internships, students have endless opportunities to get career-ready and confident for what’s next.
Ways to Get Involved
As a sales student, you’ll find countless ways to get involved beyond the classroom, from student organizations like the Fisher Sales Society to networking events and career fairs that connect you with top companies and real-world experience.
Keep Exploring
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